Inma Creative
â ArtesanĂa y diseño en cada pieza
[ Sp ] .Planteamiento
Inma Creative nace de las inquietudes de una joven diseñadora industrial apasionada por la moda y la joyerĂa, tiene como objetivo poner en valor la producciĂłn hecha a mano y destacar el trabajo artesanal que hay detrĂĄs de cada una de las piezas que produce. Cada pieza creada pretende reflejar un estilo propio que denota creatividad y elegancia, cuidando cada detalle para lograr piezas Ășnicas y exclusivas, invitando a quienes las usan a sentirse especiales.
[ En ] .Approach
Inma Creative emerges from the concerns of a young industrial designer passionate about fashion and jewelry. Its aim is to promote handmade production and highlight the craftsmanship behind each piece it produces. Each created piece aims to reflect a unique style that exudes creativity and elegance, carefully attending to every detail to achieve exclusive and one-of-a-kind pieces, inviting those who wear them to feel special.
[ En ] .Approach
Inma Creative emerges from the concerns of a young industrial designer passionate about fashion and jewelry. Its aim is to promote handmade production and highlight the craftsmanship behind each piece it produces. Each created piece aims to reflect a unique style that exudes creativity and elegance, carefully attending to every detail to achieve exclusive and one-of-a-kind pieces, inviting those who wear them to feel special.
[Sp] .Identidad Visual
La identidad visual de Inmacreative se desarrolla a travĂ©s de la conexiĂłn de formas geomĂ©tricas obtenidas a partir de la combinaciĂłn de diferentes materiales y piezas de bisuterĂa. Apoyado en este concepto, se crea un lenguaje visual que refleja la personalidad de la marca, generando un sistema grĂĄfico coherente y fĂĄcil de reconocer.
El logotipo ha sido diseñado utilizando una tipografĂa sans serif con un carĂĄcter suave y moderno, con bajo contraste y una altura de X alta para mejorar la legibilidad en diferentes tamaños y medios. AdemĂĄs, se ha incorporado varios elementos grĂĄficos que trabajan juntos para generar un sĂmbolo inspirado en una flor que representa la creatividad y la delicadeza que caracteriza a la marca.
La paleta de color se basa principalmente en tonos turquesas para transmitir frescura y juventud al sector retando a los cĂłdigos visuales establecidos, este color principal se combina con un amarillo limĂłn que aportar energĂa. Esta selecciĂłn de colores busca lograr un equilibrio y una sofisticaciĂłn visual que refleje la identidad de la marca.
[En] .Visual Identity
The visual identity of Inmacreative is developed through the connection of geometric shapes obtained from the combination of different materials and jewelry pieces. Supported by this concept, a visual language is created that reflects the personality of the brand, generating a coherent and easily recognizable graphic system.
The logo has been designed using a sans-serif typography with a soft and modern character, with low contrast and a tall X-height to improve readability in different sizes and media. Additionally, several graphic elements have been incorporated to work together to generate a symbol inspired by a flower that represents the creativity and delicacy that characterize the brand.
The color palette is mainly based on turquoise tones to convey freshness and youth to the sector, challenging established visual codes. This main color is combined with a lemon yellow to bring energy. This color selection aims to achieve a balance and visual sophistication that reflects the brand's identity.
